Showing posts with label Interior Design. Show all posts
Showing posts with label Interior Design. Show all posts

Tuesday, 8 October 2019

Pizza Union - Brand Strategy, Identity, Application, Interior Design - Workspace Branding, Brand Identity Design & Brand Consultants India

 

Pizza Union came to I-AM with a brief to design a new brand
and interior for their fast, fresh pizza concept. The high quality ingredients, Neapolitan influence and authentic stone-baked cooking method required a brand that would not only draw on their Italian influences, but also project a cool urban personality.

I-AM set about creating a space that is entirely distinct from
run-of-the-mill pizzerias. The result is atmospheric and dramatic, but also open, functional and honest. The spectacular oven is the focal point of the design and along with the marble counter and open kitchen adds a theatrical element to the restaurant.

Pizza Union has proved to be hugely popular and is always bustling during lunch and dinner hours. Since the opening in July, sales have exceeded expectations and are continuing to grow.

Visit Our Website-:

https://marketing-consulting-services-india.blogspot.com/2019/04/the-art-of-denim-unique-seasonal.html
https://marketing-consulting-services-india.blogspot.com/2019/04/nationwide-brand-strategy-identity-in.html
https://marketing-consulting-services-india.blogspot.com/2019/04/flipkart-has-been-growing-at-rapid-pace.html
https://marketing-consulting-services-india.blogspot.com/2019/04/idfc-indian-development-and-finance.html
https://marketing-consulting-services-india.blogspot.com/2019/04/new-india-bank-branding-digital-ux.html
https://marketing-consulting-services-india.blogspot.com/2019/04/chilango-brand-to-deliver-stampede-of.html
https://marketing-consulting-services-india.blogspot.com/2019/04/post-office-brand-strategy-identity.html
https://marketing-consulting-services-india.blogspot.com/2019/04/mi-adidas-brand-identity-application.html
https://marketing-consulting-services-india.blogspot.com/2019/04/klinik-32-is-newly-established-dental.html
https://marketing-consulting-services-india.blogspot.com/2019/04/keatons-branding-sales-lounge.html
https://marketing-consulting-services-india.blogspot.com/2019/04/seven-dials-pop-up-sourcing-management.html
https://marketing-consulting-services-india.blogspot.com/2019/04/bop-rebranding-brand-strategy-identity.html
https://marketing-consulting-services-india.blogspot.com/2019/04/whitbread-brand-mark-identity.html
https://marketing-consulting-services-india.blogspot.com/2019/04/castrol-uefa-brand-strategy-mark.html
https://marketing-consulting-services-india.blogspot.com/2019/04/itsu-interior-design-packaging-design.html
https://marketing-consulting-services-india.blogspot.com/2019/04/spirit-of-fashion-brand-awareness.html
https://marketing-consulting-services-india.blogspot.com/2019/04/vanta-school-branding-and-interior.html
https://marketing-consulting-services-india.blogspot.com/2019/04/vital-ingredient-brand-positioning-and.html
https://marketing-consulting-services-india.blogspot.com/2019/04/t-box-brand-identity-application-retail.html
https://marketing-consulting-services-india.blogspot.com/2019/04/giorgio-armani-branding-strategy-retail.html
http://www.apsense.com/article/pizza-union-king-cross-london-brand-application-interior-design-brand-identity-design-india.html
https://www.apsense.com/article/the-sofa-chair-company-branding-online-experience-website-design.html
https://www.apsense.com/article/arcelik-brand-application-environment-stand-architecture-architecture-design-company-india.html
http://www.apsense.com/article/the-art-of-denim-a-unique-seasonal-autumnwinter-denim-collections.html
https://www.apsense.com/article/thomas-lyte-customer-experience-design-interior-design.html
https://www.apsense.com/article/trends-in-hospitality-design-iam-brand-identity-design-in-mumbai-india.html
https://www.apsense.com/article/meatfree-restaurant-ethos-foods-launches-in-central-london-iam-brand-identity-design-india.html
https://www.apsense.com/article/thomas-lyte-customer-experience-design-interior-design-brand-strategy-consulting-in-india.html
https://www.apsense.com/article/ferahfeza-restaurant-design-and-branding-brand-design-agency-india.html
https://www.apsense.com/article/simone-branding-interior-design-packaging-brand-communications.html
https://www.apsense.com/article/isherwoods-brand-identity-interior-design-marketing-strategy-brand-strategy-consulting-in-indi.html
http://www.apsense.com/article/jan-restaurant-branding-and-interiors-brand-identity-design-india.html
https://www.apsense.com/article/keatons-branding-and-sales-lounge-brand-strategy-consulting-in-india.html
http://www.apsense.com/article/b-studio-customer-journey-analysis-digital-integration-interior-design-branded-environment.html
http://www.apsense.com/article/danske-bank-belfast-branch-network-strategy-branch-experience.html
http://www.apsense.com/article/idfc-customer-journey-mapping-branch-format-design-interior-design-rollout.html
https://www.apsense.com/article/kfc-design-communications-strategy.html
https://www.apsense.com/article/domus-brand-identity-application-sales-process-review-interior-design-india.html

Chilango - A brand to deliver a Stampede of Mexican Flavours - Brand Strategy, Brand Identity, Brand Application, Interior Design & Website Design

I-AM have worked with the Chilango founders on every creative aspect of their business for the last six years. Following some early success, Erik and Dan approached I-AM to develop a new strategic brand positioning that would best express their essence, vision and newfound confidence.

I-AM created a brand name and introduced a true Latin spirit to the personality that customers could readily engage with. The Chilango name perfectly captures the essence of gritty and urban Modern Mexico and gives it a twist of urban cool. The interior concept is fast, vibrant and energising. In harmony with the new brand identity, I-AM developed the website content and visuals. Stories about meals, ingredients and where they come from were emphasised and the outcome is a colourful, joyful and user-centred website.

Vivid colour, a sense of fun and a sprinkling of Latin lust for life has proven a recipe for success; Chilango now have seven successful UK sites and were recently awarded ‘best new restaurant concept’ at the ROTI awards.

Visit Our Website-:

https://corporate-branding-services-india.blogspot.com/2019/07/vanta-school-branding-interior-design.html
https://corporate-branding-services-india.blogspot.com/2019/07/castrol-uefa-brand-strategy-mark.html
https://corporate-branding-services-india.blogspot.com/2019/07/whitbread-brand-mark-identity.html
https://corporate-branding-services-india.blogspot.com/2019/07/keatons-branding-sales-lounge-brand.html
https://corporate-branding-services-india.blogspot.com/2019/07/t-box-brand-identity-application-retail.html
https://corporate-branding-services-india.blogspot.com/2019/07/vital-ingredient-brand-positioning.html
https://corporate-branding-services-india.blogspot.com/2019/07/spirit-of-fashion-brand-awareness.html
https://corporate-branding-services-india.blogspot.com/2019/07/itsu-interior-design-packaging-design.html
https://corporate-branding-services-india.blogspot.com/2019/07/bop-rebranding-brand-strategy-identity.html
https://corporate-branding-services-india.blogspot.com/2019/07/seven-dials-pop-up-sourcing-management.html
https://corporate-branding-services-india.blogspot.com/2019/07/mi-adidas-brand-identity-application.html
https://corporate-branding-services-india.blogspot.com/2019/07/klinik-32-brand-identity-mark.html
https://corporate-branding-services-india.blogspot.com/2019/07/post-office-brand-strategy-identity.html
https://corporate-branding-services-india.blogspot.com/2019/07/chilango-brand-to-deliver-stampede-of.html
https://corporate-branding-services-india.blogspot.com/2019/07/new-india-bank-branding-digital-ux.html
https://corporate-branding-services-india.blogspot.com/2019/07/nationwide-brand-strategy-identity-in.html
https://iamonline.wordpress.com/2019/06/26/odeabank-branding-interior-atm-design-digital-integration/
https://iamonline.wordpress.com/2019/06/26/nationwide-branch-experience-interior-design-atm-kiosk-design/
https://iamonline.wordpress.com/2019/06/26/domus-brand-identity-application-sales-process-review-interior-design-india/
https://iamonline.wordpress.com/2019/06/26/ferahfeza-restaurant-design-and-branding/
https://iamonline.wordpress.com/2019/06/26/chilango-a-brand-to-deliver-a-stampede-of-mexican-flavours/
https://iamonline.wordpress.com/2019/06/26/branding-and-interior-design-concept-for-vegetarian-restaurant-ethos-2/
https://iamonline.wordpress.com/2019/06/26/itsu-interior-design-packaging-design-multi-sensory-consulting/
https://iamonline.wordpress.com/2019/06/26/klinik-32-brand-identity-mark-application-interior-design/
https://iamonline.wordpress.com/2019/06/26/lakwatsa-restaurant-design-branding/
https://iamonline.wordpress.com/2019/06/26/pizza-union-brand-strategy-identity-application-interior-design/
https://marketing-consulting-services-india.blogspot.com/2019/04/the-art-of-denim-unique-seasonal.html
https://marketing-consulting-services-india.blogspot.com/2019/04/nationwide-brand-strategy-identity-in.html
https://marketing-consulting-services-india.blogspot.com/2019/04/flipkart-has-been-growing-at-rapid-pace.html
https://marketing-consulting-services-india.blogspot.com/2019/04/idfc-indian-development-and-finance.html
https://marketing-consulting-services-india.blogspot.com/2019/04/new-india-bank-branding-digital-ux.html
https://marketing-consulting-services-india.blogspot.com/2019/04/chilango-brand-to-deliver-stampede-of.html
https://marketing-consulting-services-india.blogspot.com/2019/04/post-office-brand-strategy-identity.html
https://marketing-consulting-services-india.blogspot.com/2019/04/mi-adidas-brand-identity-application.html
https://marketing-consulting-services-india.blogspot.com/2019/04/klinik-32-is-newly-established-dental.html
https://marketing-consulting-services-india.blogspot.com/2019/04/keatons-branding-sales-lounge.html

Klinik 32 - Brand Identity, Brand Mark, Brand Application & Interior Design - Branding Agency, Brand Identity Design & Brand Strategy Consulting India

 
Klinik 32 is a newly established dental clinic situated in Nişantaşı, Istanbul. I-AM were commissioned to design a new patient experience for the clinic that included designing the branding as well as the interior design of the space.

The eye-catching and cosy design sets the benchmark for future medical clinics. I-AM proposed an approach that differentiated the space from other conventional clinics. The aim was to create a homely environment where customers can feel relaxed. With its warm atmosphere and friendly design I-AM proposed an alternative to the cold, white-wall appearance of medical institutions. Home-like qualities such as wooden floors, coloured walls and pendant lighting were implemented to serve this goal.

The result is an atmosphere that makes customers feel welcome and less intimidated. I-AM proposed an alternative design approach to the health sector that has been very well received by staff and patients alike.

Visit Our Website-:

http://www.apsense.com/article/pizza-union-king-cross-london-brand-application-interior-design-brand-identity-design-india.html
https://www.apsense.com/article/the-sofa-chair-company-branding-online-experience-website-design.html
https://www.apsense.com/article/arcelik-brand-application-environment-stand-architecture-architecture-design-company-india.html
http://www.apsense.com/article/the-art-of-denim-a-unique-seasonal-autumnwinter-denim-collections.html
https://www.apsense.com/article/thomas-lyte-customer-experience-design-interior-design.html
https://www.apsense.com/article/trends-in-hospitality-design-iam-brand-identity-design-in-mumbai-india.html
https://www.apsense.com/article/meatfree-restaurant-ethos-foods-launches-in-central-london-iam-brand-identity-design-india.html
https://www.apsense.com/article/thomas-lyte-customer-experience-design-interior-design-brand-strategy-consulting-in-india.html
https://www.apsense.com/article/ferahfeza-restaurant-design-and-branding-brand-design-agency-india.html
https://www.apsense.com/article/simone-branding-interior-design-packaging-brand-communications.html
https://www.apsense.com/article/isherwoods-brand-identity-interior-design-marketing-strategy-brand-strategy-consulting-in-indi.html
http://www.apsense.com/article/jan-restaurant-branding-and-interiors-brand-identity-design-india.html
https://www.apsense.com/article/keatons-branding-and-sales-lounge-brand-strategy-consulting-in-india.html
http://www.apsense.com/article/b-studio-customer-journey-analysis-digital-integration-interior-design-branded-environment.html
http://www.apsense.com/article/danske-bank-belfast-branch-network-strategy-branch-experience.html
http://www.apsense.com/article/idfc-customer-journey-mapping-branch-format-design-interior-design-rollout.html
https://www.apsense.com/article/kfc-design-communications-strategy.html
https://www.apsense.com/article/domus-brand-identity-application-sales-process-review-interior-design-india.html
http://www.apsense.com/article/klinik-32-brand-identity-mark-application-interior-design-iam-brand-identity-design-india.html
https://www.apsense.com/article/bop-rebranding-brand-strategy-application-visual-language-brand-design-agency-india.html
https://www.apsense.com/article/lumee-street-cafe-name-generation-brand-identity-interior-design-brand-identity-design-india.html
http://www.apsense.com/article/cleartrips-workspace-branding-design-branding-and-communication-concept-iam-graphic-design.html
http://www.apsense.com/article/fgb-bank-branch-interior-design-branding-branch-format-design-design-delivery-customer-journey.html
http://www.apsense.com/article/jan-restaurant-branding-and-interiors-brand-consultants-and-branding-agency-india.html
http://www.apsense.com/article/eastpak-iam-office-branding-workspace-branding-and-brand-consulting-services-in-india.html
http://www.apsense.com/article/consumer-trends-the-polarity-paradox-iam-digital-marketing-and-branding-agency-in-india.html
http://www.apsense.com/article/jamaica-patty-co-launch-venue-in-london-i-am-branding-and-brand-design-agency-india.html
http://www.apsense.com/article/giveaway-win-futureats-trends-book-iam-brand-consulting-services-in-mumbai-india.html
http://www.apsense.com/article/futureats-sharing-future-food-design-trends-iam-strategic-brand-design-agency-in-india.html
http://www.apsense.com/article/lakwatsa-the-starbucks-of-bubble-tea-iam-logo-and-graphic-design-company-in-mumbai.html
http://www.apsense.com/article/introducing-the-amazing-dg-harrington-road-iam-brand-identity-design-in-mumbai-india.html
http://www.apsense.com/article/iam-raises-the-bar-on-workspace-branding-in-india-with-flipkart-brand-design-agency-in-india.html
http://www.apsense.com/article/flipkarts-workspace-branding-design-branding-and-communication-concept-graphic-design-india.html
http://www.apsense.com/subject/321342.html
http://www.apsense.com/subject/321348.html
http://www.apsense.com/subject/321349.html
http://www.apsense.com/subject/321352.html

Tuesday, 30 July 2019

Vanta - School branding & Interior Design - Brand Design Agency India

 

Apollo Group Inc. is a US leader in adult and online education. They aim to advance access to quality global education through visionary leadership, dynamic student and faculty culture and an impressive local and national reputation.

The brief was to create a brand for a new form of adult education, which included name generation, brand identity and tone of voice. I-AM created a versatile brand language that could be easily translated and understood across a number of countries and cultures.

The space that I-AM created for the face-to-face learning at Vanta is an incredibly flexible space allowing mentors and students to easily meet in a comfortable and inspiring environment. The online Vanta pilots are up and running and experiencing great success.



What we did

Brand Identity
Name Generation
Tone of Voice
Brand Application
Interior Design

T Box - Brand Identity, Application, Retail Strategy, Interior Design - Brand Identity Design India

 

T.box is the original brand of Boyner/Aymarka Group and has been reincarnated through the collaboration of I-AM’s London and Istanbul design teams.

I-AM created the new brand for T.box by developing a new identity, brand communication and store design concept. I-AM have taken the new T.box identity to shopping centres and high streets all around Turkey and it seems to be causing quite a stir!

The brand has continued to grow, gaining a new stream of loyal fans. We are sure that T.box will continue to stand out in the Turkish retail market.


What we did

Brand Identity
Brand Application
Retail Strategy
Interior Design


 

Vital Ingredient - Brand Positioning & Identity, Interior Design - Brand Positioning Services in India

 

With five existing stores across London, Vital Ingredient appointed I-AM with the aim of re-packaging their brand and visual language for large-scale roll out expansion.

The work carried out by I-AM revolved around the Vital Ingredient proposition of providing food that is healthy, wholesome and tailor-made (and not a sandwich). The key challenge was to communicate the offer, and a very large menu, in a clear and informative way.

The result is an experience in which customers can understand the process quickly and simply so they get exactly what they want and enjoy the selection and preparation that takes place right in front of them.


What we did

Brand Strategy
Brand Positioning
Brand Identity
Competitive Market Review
Interior Design
Packaging Design

Itsu - Interior Design, Packaging Design, Multi-sensory Consulting - Brand Design Agency India

 

Having redefined the humble sandwich with Pret A Manger, Julian Metcalfe embarked on a mission to bring delicious, affordable and healthy fast food to the masses through a national network of eat-in and take-away Itsu restaurants. I-AM were asked to communicate the Itsu brand story and design the ultimate Itsu restaurant experience.

I-AM set about communicating the benefits of Itsu through a new personality and delivered this message through every possible expression of the brand from Potsu one-pot meals to coffee and frozen yoghurt. A complete restaurant experience is delivered through a soft and warm aesthetic designed to appeal equally to all five senses.

The Itsu experience designed by I-AM has been rolled out across the UK, and a whole new audience is being introduced to the benefits of healthy eating.



What we did

Brand Identity
Brand Application
Interior Design
Packaging Design
Multi-sensory Consulting

Mi Adidas - Brand Identity & Application, Visual Language, Digital - Brand Identity Design India

 

Adidas were implementing an aggressive global brand development strategy that included the introduction of a revolutionary new footwear customisation concept, Mi Adidas.

I-AM were asked to create a unique brand language and in-store customer experience to communicate the proposition’s unique benefits. I-AM worked with the Adidas marketing and product development teams to develop a clear brand communication strategy and new Mi Adidas visual language.

With the launch of the new fully integrated Mi Adidas brand language and in-store experience, the concept has built a new level of engagement between consumers and the Adidas brand.


What we did

Brand Identity
Brand Application
Visual Language
Interior Design

Klinik 32 - Brand Identity, Mark, Application & Interior Design - Brand Identity Design India

 

Klinik 32 is a newly established dental clinic situated in Nişantaşı, Istanbul. I-AM were commissioned to design a new patient experience for the clinic that included designing the branding as well as the interior design of the space.

The eye-catching and cosy design sets the benchmark for future medical clinics. I-AM proposed an approach that differentiated the space from other conventional clinics. The aim was to create a homely environment where customers can feel relaxed. With its warm atmosphere and friendly design I-AM proposed an alternative to the cold, white-wall appearance of medical institutions. Home-like qualities such as wooden floors, coloured walls and pendant lighting were implemented to serve this goal.

The result is an atmosphere that makes customers feel welcome and less intimidated. I-AM proposed an alternative design approach to the health sector that has been very well received by staff and patients alike.



What we did

Brand Identity
Brand Mark
Brand Application
Interior Design

Post Office - Brand Strategy, Identity, Application, Interior Design - Brand Design Agency India

 

The arrival of new competitors, and the arrival of email and web have meant that the past decade has been one of transformation for the Post Office. I-AM were asked to re-think the Crown Post Offices and create an efficient experience that would build the Post Office brand perception over the next ten years.

Taking such a well-loved, recognisable brand and adapting it for an ever-changing market place was an exercise in simplification and clarity of communication. The mark itself was stripped back to basics with a brighter, cleaner colour palette. The visual language style utilises a friendly type style and simple illustration.

The customer process in the new Crown Post Offices also required a rethink of the communication strategy to help reduce waiting times. Central to this solution was the goal of removing the infamous standing queues from the Post Office. This goal has now become a reality. The ideas that I-AM developed are now being rolled out across the nation’s Post Office network.


What we did

Brand Strategy
Brand Identity
Brand Application
Interior Design

New India Bank - Branding, Digital & UX, Interiors & Architecture - Brand Identity Design India

 

By working closely with an ambitious and willing board, we implemented a radical shake-up of the business, touching every aspect of the bank’s workings and functionality.

The new identity is both ultra-modern and corporate, yet radiates warmth and simple accessibility. The functionality of the branches now places the customer and their needs at the heart of the bank’s operations.

The new brand and branch experience is being rolled out across the entire New India Bank estate. Twelve months after the opening of the first site the performance has greatly exceeded the board’s expectations and has been warmly received by both customers and staff.

What we did

Brand Strategy
Brand Identity
Brand Application
Interior Design
Website Design