Seven Dials - Pop-up Sourcing, Pop-up Management, Brand Identity, Brand Strategy, Collateral Design, Event Strategy & Marketing Consulting Services

 
I-AM Beyond have been working with Shaftesbury to create compelling retail destinations and brand awareness campaigns for some time. Shaftesbury commissioned I-AM Beyond to review Seven Dials in Covent Garden and establish it as a destination retail area.

I-AM Beyond conducted a branding exercise to define the essence of Seven Dials culminating in a re-brand and re-alignment of the area. With a new brand vision for the ‘discerning modern shopper’, our team has worked with Shaftesbury to roll out the new brand proposition. This process has incorporated new collateral, a new website, pop-up store strategy, retail mix strategy and ongoing brand awareness campaigns that are fully in-line with Seven Dials’ target audience and the retails brands that want to attract them.

After the successful re-launch of the area and trade-focused events such as the Pop-Up Raffle incentive, I-AM Beyond are continuing to work with Shaftesbury to communicate their brand essence.

Visit Our Website-:
https://corporate-branding-services-india.blogspot.com/2019/07/vanta-school-branding-interior-design.html
https://corporate-branding-services-india.blogspot.com/2019/07/castrol-uefa-brand-strategy-mark.html
https://corporate-branding-services-india.blogspot.com/2019/07/whitbread-brand-mark-identity.html
https://corporate-branding-services-india.blogspot.com/2019/07/keatons-branding-sales-lounge-brand.html
https://corporate-branding-services-india.blogspot.com/2019/07/t-box-brand-identity-application-retail.html
https://corporate-branding-services-india.blogspot.com/2019/07/vital-ingredient-brand-positioning.html
https://corporate-branding-services-india.blogspot.com/2019/07/spirit-of-fashion-brand-awareness.html
https://corporate-branding-services-india.blogspot.com/2019/07/itsu-interior-design-packaging-design.html
https://corporate-branding-services-india.blogspot.com/2019/07/bop-rebranding-brand-strategy-identity.html
https://corporate-branding-services-india.blogspot.com/2019/07/seven-dials-pop-up-sourcing-management.html
https://corporate-branding-services-india.blogspot.com/2019/07/mi-adidas-brand-identity-application.html
https://corporate-branding-services-india.blogspot.com/2019/07/klinik-32-brand-identity-mark.html
https://corporate-branding-services-india.blogspot.com/2019/07/post-office-brand-strategy-identity.html
https://corporate-branding-services-india.blogspot.com/2019/07/chilango-brand-to-deliver-stampede-of.html
https://corporate-branding-services-india.blogspot.com/2019/07/new-india-bank-branding-digital-ux.html
https://corporate-branding-services-india.blogspot.com/2019/07/nationwide-brand-strategy-identity-in.html
https://iamonline.wordpress.com/2019/06/26/odeabank-branding-interior-atm-design-digital-integration/
https://iamonline.wordpress.com/2019/06/26/nationwide-branch-experience-interior-design-atm-kiosk-design/
https://iamonline.wordpress.com/2019/06/26/domus-brand-identity-application-sales-process-review-interior-design-india/
https://iamonline.wordpress.com/2019/06/26/ferahfeza-restaurant-design-and-branding/
https://iamonline.wordpress.com/2019/06/26/chilango-a-brand-to-deliver-a-stampede-of-mexican-flavours/
https://iamonline.wordpress.com/2019/06/26/branding-and-interior-design-concept-for-vegetarian-restaurant-ethos-2/
https://iamonline.wordpress.com/2019/06/26/itsu-interior-design-packaging-design-multi-sensory-consulting/
https://iamonline.wordpress.com/2019/06/26/klinik-32-brand-identity-mark-application-interior-design/
https://iamonline.wordpress.com/2019/06/26/lakwatsa-restaurant-design-branding/
https://iamonline.wordpress.com/2019/06/26/pizza-union-brand-strategy-identity-application-interior-design/
https://marketing-consulting-services-india.blogspot.com/2019/04/the-art-of-denim-unique-seasonal.html
https://marketing-consulting-services-india.blogspot.com/2019/04/nationwide-brand-strategy-identity-in.html
https://marketing-consulting-services-india.blogspot.com/2019/04/flipkart-has-been-growing-at-rapid-pace.html
https://marketing-consulting-services-india.blogspot.com/2019/04/idfc-indian-development-and-finance.html
https://marketing-consulting-services-india.blogspot.com/2019/04/new-india-bank-branding-digital-ux.html
https://marketing-consulting-services-india.blogspot.com/2019/04/chilango-brand-to-deliver-stampede-of.html
https://marketing-consulting-services-india.blogspot.com/2019/04/post-office-brand-strategy-identity.html
https://marketing-consulting-services-india.blogspot.com/2019/04/mi-adidas-brand-identity-application.html
https://marketing-consulting-services-india.blogspot.com/2019/04/klinik-32-is-newly-established-dental.html
https://marketing-consulting-services-india.blogspot.com/2019/04/keatons-branding-sales-lounge.html
https://marketing-consulting-services-india.blogspot.com/2019/04/seven-dials-pop-up-sourcing-management.html
https://marketing-consulting-services-india.blogspot.com/2019/04/bop-rebranding-brand-strategy-identity.html

Chilango - A brand to deliver a Stampede of Mexican Flavours - Brand Strategy, Brand Identity, Brand Application, Interior Design & Website Design

I-AM have worked with the Chilango founders on every creative aspect of their business for the last six years. Following some early success, Erik and Dan approached I-AM to develop a new strategic brand positioning that would best express their essence, vision and newfound confidence.

I-AM created a brand name and introduced a true Latin spirit to the personality that customers could readily engage with. The Chilango name perfectly captures the essence of gritty and urban Modern Mexico and gives it a twist of urban cool. The interior concept is fast, vibrant and energising. In harmony with the new brand identity, I-AM developed the website content and visuals. Stories about meals, ingredients and where they come from were emphasised and the outcome is a colourful, joyful and user-centred website.

Vivid colour, a sense of fun and a sprinkling of Latin lust for life has proven a recipe for success; Chilango now have seven successful UK sites and were recently awarded ‘best new restaurant concept’ at the ROTI awards.

Visit Our Website-:

https://corporate-branding-services-india.blogspot.com/2019/07/vanta-school-branding-interior-design.html
https://corporate-branding-services-india.blogspot.com/2019/07/castrol-uefa-brand-strategy-mark.html
https://corporate-branding-services-india.blogspot.com/2019/07/whitbread-brand-mark-identity.html
https://corporate-branding-services-india.blogspot.com/2019/07/keatons-branding-sales-lounge-brand.html
https://corporate-branding-services-india.blogspot.com/2019/07/t-box-brand-identity-application-retail.html
https://corporate-branding-services-india.blogspot.com/2019/07/vital-ingredient-brand-positioning.html
https://corporate-branding-services-india.blogspot.com/2019/07/spirit-of-fashion-brand-awareness.html
https://corporate-branding-services-india.blogspot.com/2019/07/itsu-interior-design-packaging-design.html
https://corporate-branding-services-india.blogspot.com/2019/07/bop-rebranding-brand-strategy-identity.html
https://corporate-branding-services-india.blogspot.com/2019/07/seven-dials-pop-up-sourcing-management.html
https://corporate-branding-services-india.blogspot.com/2019/07/mi-adidas-brand-identity-application.html
https://corporate-branding-services-india.blogspot.com/2019/07/klinik-32-brand-identity-mark.html
https://corporate-branding-services-india.blogspot.com/2019/07/post-office-brand-strategy-identity.html
https://corporate-branding-services-india.blogspot.com/2019/07/chilango-brand-to-deliver-stampede-of.html
https://corporate-branding-services-india.blogspot.com/2019/07/new-india-bank-branding-digital-ux.html
https://corporate-branding-services-india.blogspot.com/2019/07/nationwide-brand-strategy-identity-in.html
https://iamonline.wordpress.com/2019/06/26/odeabank-branding-interior-atm-design-digital-integration/
https://iamonline.wordpress.com/2019/06/26/nationwide-branch-experience-interior-design-atm-kiosk-design/
https://iamonline.wordpress.com/2019/06/26/domus-brand-identity-application-sales-process-review-interior-design-india/
https://iamonline.wordpress.com/2019/06/26/ferahfeza-restaurant-design-and-branding/
https://iamonline.wordpress.com/2019/06/26/chilango-a-brand-to-deliver-a-stampede-of-mexican-flavours/
https://iamonline.wordpress.com/2019/06/26/branding-and-interior-design-concept-for-vegetarian-restaurant-ethos-2/
https://iamonline.wordpress.com/2019/06/26/itsu-interior-design-packaging-design-multi-sensory-consulting/
https://iamonline.wordpress.com/2019/06/26/klinik-32-brand-identity-mark-application-interior-design/
https://iamonline.wordpress.com/2019/06/26/lakwatsa-restaurant-design-branding/
https://iamonline.wordpress.com/2019/06/26/pizza-union-brand-strategy-identity-application-interior-design/
https://marketing-consulting-services-india.blogspot.com/2019/04/the-art-of-denim-unique-seasonal.html
https://marketing-consulting-services-india.blogspot.com/2019/04/nationwide-brand-strategy-identity-in.html
https://marketing-consulting-services-india.blogspot.com/2019/04/flipkart-has-been-growing-at-rapid-pace.html
https://marketing-consulting-services-india.blogspot.com/2019/04/idfc-indian-development-and-finance.html
https://marketing-consulting-services-india.blogspot.com/2019/04/new-india-bank-branding-digital-ux.html
https://marketing-consulting-services-india.blogspot.com/2019/04/chilango-brand-to-deliver-stampede-of.html
https://marketing-consulting-services-india.blogspot.com/2019/04/post-office-brand-strategy-identity.html
https://marketing-consulting-services-india.blogspot.com/2019/04/mi-adidas-brand-identity-application.html
https://marketing-consulting-services-india.blogspot.com/2019/04/klinik-32-is-newly-established-dental.html
https://marketing-consulting-services-india.blogspot.com/2019/04/keatons-branding-sales-lounge.html

Seven Dials - Pop-up Sourcing & Management, Collateral Design, Retail Mix - Branding Agency, Brand Identity Design & Brand Strategy Consulting India

I-AM Beyond have been working with Shaftesbury to create compelling retail destinations and brand awareness campaigns for some time. Shaftesbury commissioned I-AM Beyond to review Seven Dials in Covent Garden and establish it as a destination retail area.

I-AM Beyond conducted a branding exercise to define the essence of Seven Dials culminating in a re-brand and re-alignment of the area. With a new brand vision for the ‘discerning modern shopper’, our team has worked with Shaftesbury to roll out the new brand proposition. This process has incorporated new collateral, a new website, pop-up store strategy, retail mix strategy and ongoing brand awareness campaigns that are fully in-line with Seven Dials’ target audience and the retails brands that want to attract them.

After the successful re-launch of the area and trade-focused events such as the Pop-Up Raffle incentive, I-AM Beyond are continuing to work with Shaftesbury to communicate their brand essence.

Visit Our Website-:

https://corporate-branding-services-india.blogspot.com/2019/07/vanta-school-branding-interior-design.html
https://corporate-branding-services-india.blogspot.com/2019/07/castrol-uefa-brand-strategy-mark.html
https://corporate-branding-services-india.blogspot.com/2019/07/whitbread-brand-mark-identity.html
https://corporate-branding-services-india.blogspot.com/2019/07/keatons-branding-sales-lounge-brand.html
https://corporate-branding-services-india.blogspot.com/2019/07/t-box-brand-identity-application-retail.html
https://corporate-branding-services-india.blogspot.com/2019/07/vital-ingredient-brand-positioning.html
https://corporate-branding-services-india.blogspot.com/2019/07/spirit-of-fashion-brand-awareness.html
https://corporate-branding-services-india.blogspot.com/2019/07/itsu-interior-design-packaging-design.html
https://corporate-branding-services-india.blogspot.com/2019/07/bop-rebranding-brand-strategy-identity.html
https://corporate-branding-services-india.blogspot.com/2019/07/seven-dials-pop-up-sourcing-management.html
https://corporate-branding-services-india.blogspot.com/2019/07/mi-adidas-brand-identity-application.html
https://corporate-branding-services-india.blogspot.com/2019/07/klinik-32-brand-identity-mark.html
https://corporate-branding-services-india.blogspot.com/2019/07/post-office-brand-strategy-identity.html
https://corporate-branding-services-india.blogspot.com/2019/07/chilango-brand-to-deliver-stampede-of.html
https://corporate-branding-services-india.blogspot.com/2019/07/new-india-bank-branding-digital-ux.html
https://corporate-branding-services-india.blogspot.com/2019/07/nationwide-brand-strategy-identity-in.html
https://iamonline.wordpress.com/2019/06/26/odeabank-branding-interior-atm-design-digital-integration/
https://iamonline.wordpress.com/2019/06/26/nationwide-branch-experience-interior-design-atm-kiosk-design/
https://iamonline.wordpress.com/2019/06/26/domus-brand-identity-application-sales-process-review-interior-design-india/
https://iamonline.wordpress.com/2019/06/26/ferahfeza-restaurant-design-and-branding/
https://iamonline.wordpress.com/2019/06/26/chilango-a-brand-to-deliver-a-stampede-of-mexican-flavours/
https://iamonline.wordpress.com/2019/06/26/branding-and-interior-design-concept-for-vegetarian-restaurant-ethos-2/
https://iamonline.wordpress.com/2019/06/26/itsu-interior-design-packaging-design-multi-sensory-consulting/
https://iamonline.wordpress.com/2019/06/26/klinik-32-brand-identity-mark-application-interior-design/
https://iamonline.wordpress.com/2019/06/26/lakwatsa-restaurant-design-branding/
https://iamonline.wordpress.com/2019/06/26/pizza-union-brand-strategy-identity-application-interior-design/
https://marketing-consulting-services-india.blogspot.com/2019/04/the-art-of-denim-unique-seasonal.html
https://marketing-consulting-services-india.blogspot.com/2019/04/nationwide-brand-strategy-identity-in.html
https://marketing-consulting-services-india.blogspot.com/2019/04/flipkart-has-been-growing-at-rapid-pace.html
https://marketing-consulting-services-india.blogspot.com/2019/04/idfc-indian-development-and-finance.html
https://marketing-consulting-services-india.blogspot.com/2019/04/new-india-bank-branding-digital-ux.html
https://marketing-consulting-services-india.blogspot.com/2019/04/chilango-brand-to-deliver-stampede-of.html
https://marketing-consulting-services-india.blogspot.com/2019/04/post-office-brand-strategy-identity.html
https://marketing-consulting-services-india.blogspot.com/2019/04/mi-adidas-brand-identity-application.html
https://marketing-consulting-services-india.blogspot.com/2019/04/klinik-32-is-newly-established-dental.html
https://marketing-consulting-services-india.blogspot.com/2019/04/keatons-branding-sales-lounge.html
https://marketing-consulting-services-india.blogspot.com/2019/04/seven-dials-pop-up-sourcing-management.html
https://marketing-consulting-services-india.blogspot.com/2019/04/bop-rebranding-brand-strategy-identity.html

Keatons Branding & Sales Lounge - Brand Strategy Consulting in India

 

A refreshed and revived brand identity has allowed Keatons to be noticed in their world, not only on the streets but on the web too. The suite of branded literature has handed negotiators excellent tools to help express their brand values and the
Keatons personality.

A stylish, intuitive website allows clients to not only view and enquire about properties but also to discover more about the people they encounter at Keatons.

The result is a striking, coherent and sophisticated brand image that gives a platform for Keatons to achieve ambitious plans for growth and expansion, rising above the ‘also-rans’ in this crowded sector. I-AM continue to work with Keatons on the on-going development and application of the new branding.


What we did

Brand Strategy
Brand Identity
Brand Application
Visual Language
Website Design

Seven Dials - Pop-up Sourcing & Management, Collateral Design, Retail Mix - Brand Design Agency India

 

I-AM Beyond have been working with Shaftesbury to create compelling retail destinations and brand awareness campaigns for some time. Shaftesbury commissioned I-AM Beyond to review Seven Dials in Covent Garden and establish it as a destination retail area.

I-AM Beyond conducted a branding exercise to define the essence of Seven Dials culminating in a re-brand and re-alignment of the area. With a new brand vision for the ‘discerning modern shopper’, our team has worked with Shaftesbury to roll out the new brand proposition. This process has incorporated new collateral, a new website, pop-up store strategy, retail mix strategy and ongoing brand awareness campaigns that are fully in-line with Seven Dials’ target audience and the retails brands that want to attract them.

After the successful re-launch of the area and trade-focused events such as the Pop-Up Raffle incentive, I-AM Beyond are continuing to work with Shaftesbury to communicate their brand essence.


What we did

Pop-up Sourcing
Pop-up Management
Brand Identity
Brand Strategy
Collateral Design
Event Strategy
Event Production
Marketing Strategy
Retail Mix
Website Design

Chilango - A brand to deliver a Stampede of Mexican Flavours - Brand Consultants India

 

The Chilango experience is ‘a stampede of Mexican flavours’; the name, mark and visual language had to deliver on this promise at every touch-point. The creation of a new name and language lifted an existing offer into a dominant position in the London fast-casual market.

I-AM created a kit of key elements that can be applied in all branding environments. There is the ability for the brand to grow and adapt to different locations and market places.

Neon, graffiti, religion and wrestling are all in the mix. The result is a modern and urban brand that captures the bustle and excitement of Mexico City, and the spice and colour of its street food inspired menu.



What we did

Name Generation
Brand Identity
Visual Language
Restaurant Signage
Website Design

New India Bank - Branding, Digital & UX, Interiors & Architecture - Brand Identity Design India

 

By working closely with an ambitious and willing board, we implemented a radical shake-up of the business, touching every aspect of the bank’s workings and functionality.

The new identity is both ultra-modern and corporate, yet radiates warmth and simple accessibility. The functionality of the branches now places the customer and their needs at the heart of the bank’s operations.

The new brand and branch experience is being rolled out across the entire New India Bank estate. Twelve months after the opening of the first site the performance has greatly exceeded the board’s expectations and has been warmly received by both customers and staff.

What we did

Brand Strategy
Brand Identity
Brand Application
Interior Design
Website Design